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This research paper examines the fan art production processes of three local Sherlock fan artists, as well as their experiences in the Sherlock fandom within the photo-sharing/social networking website Tumblr, in order to explore the ways in which fandom functions as an emerging artworld. By putting forward the notion of transformation as re-creation, this paper dissects how fandom in general, and fan artists in particular, destabilizes assumptions about ownership, originality, authorship and centrality in art.

Keywords: artworld, fan art, fandom, fans, Sherlock, Tumblr

Yusiang, C.A. L. (2014). Fandom as Artworld: Fan Art Production in an Online Sherlock Fan Community, Unpublished Undergraduate Thesis, University of the Philippines College of Arts and Letters.

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