Asian Institute of Tourism

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The Institute

The U.P. Asian Institute of Tourism is the premier institution of tourism education in the Philippines. It is the first school in Southeast Asia to offer a four-year degree program leading to a Bachelor of Science in Tourism.

Its mission is to upgrade the travel and tourism profession by providing high quality education and training to students who will be the industry's future managers, entrepreneurs and technical experts.

Asian Institute of Tourism
Instituto ng Turismong Asyano
Established 1975
Type University of the Philippines College (officially Degree-Granting Unit)
Dean Dr. Corazon Rodriguez
College Secretary Ma. Criselda Gatchalian-Badilla
Location Commonwealth Avenue, UP Diliman, Quezon City, Philippines
Website UP Asian Institute of Tourism Website


The Institute performs the three basic functions of teaching, research and extension, fulfilling the following objectives:

  • To develop entrepreneurs, managers and qualified staff for the tourism industry
  • To assist in the development, growth and professionalization of tourism
  • To provide a realistic instructional and research laboratory for tourism operations and management
  • To provide a place for the conduct of professional and technical programs for the hospitality industry

Today, AIT remains in the forefront of tourism education and training in the country. As tourism becomes a global strategic agenda, it continues its leading functions and actively maintains its links with the various sectors of society.


  • 1973

Concept of a tourism institute becomes subject of discussion among tourism agencies and in academic circles

  • September 23, 1975

Tourism Secretary Jose D. Aspiras formally proposes the establishment of the tourism institute during the 6th Regional Asia and Australasia Hotel and Restaurant Convention

  • September 1975

UP President Onofre D. Corpus directs his Program Development Staff to prepare project study for the creation of the Asian Institute of Tourism (AIT).

  • December 26, 1975

RP President Ferdinand Marcos approves AIT's creation as a tripartite project of the Department of Tourism, Philippine Tourism Authority and University of the Philippines.

  • February 6, 1976

A Memorandum of Agreement to establish AIT is signed by Tourism Secretary Jose D. Aspiras, Philippine Tourism Authority General Manager Rodolfo Cacdac, and University of the Philippines President Onofre D. Corpuz

  • February 26, 1976

The UP Board of Regents during its 869th meeting confirms the Memorandum of Agreement, thus, paving the way for the formal founding of the institute.

  • 1976-1978

AIT holds temporary office at the UP Alumni Center while AIT Complex is being constructed.

  • June 1977

The BS Tourism Management program is offered as a four-year degree course in UP. It attracts an initial batch of 28 students.

  • November 20, 1978.

AIT Complex is inaugurated by First Lady Imelda Marcos. Event marks the creation of the first such institute in Asia.

  • March 1979

AIT produces first 12 graduates of the BS Tourism program

  • 1988

Prof. Daniel G. Corpuz is appointed Dean of the Institute

  • 1989

AIT House is leased to Brentwood Corporation and renamed AIT Hotel.

  • 1991

Prof. Evangeline M. Ortiz is appointed Dean of the Institute

  • 1994

Lease by Brentwood is terminated. AIT Hotel is closed.

  • 2001

Prof. Reil G. Cruz is appointed Dean of the Institute

  • 2004

Dr. Ma. Corazon P. Rodriguez is appointed Dean of the Institute

Academic Program

  • Bachelor of Science (BS) in Tourism


Dr. Corazon Rodriguez - Dean
Prof.Ma.Criselda Gatchalian-Badilla - Institute Secretary


Asian Institute of Tourism website (

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